Bobby Kotick is a happy guy right now. With the upcoming Vivendi merger, which will bring Blizzard and World of Warcraft under the Activision umbrella, the sky is the limit for what Kotick’s company can do.

At the recent Morgan Stanley Technology Conference in California, the CEO of Activision discussed how they would use Blizzard’s expertise in the world of online gameplay to help open a new door for some of the company’s best selling titles. Starting with the Guitar Hero franchise, Kotick proposed using Blizzard’s “institutional expertise” to bring PC editions of Guitar Hero to the “roughly 300,000 game rooms between China and Korea.” This would be a feat definitely not insurmountable considering the popularity of the title and the fanatical gaming community in Korea. (more…)

Posted by Dennis | 1 Comment »

NPD released the January sales chart for PC games and it was completely dominated by two franchises. Can you guess which two, without referring back to the title of this article? In case you couldn’t, the two franchises are Warcraft and The Sims.

What’s really weird is the number of older titles in each series that have shown staying power. The Warcraft III Battlechest and Sim City 4 Deluxe both charted in the top 20. While Sim City Societies or the newest The Sims 2 expansion packs would seem sure bets, these classics are showing some true longevity. Perhaps it’s a side-effect of their sequels bringing in new fans who want to explore the games’ past? (more…)

Posted by Justin | No Comments »